您将学到
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
您将学到
掌握宝贵技能，帮助你有效建立强大的 Instagram 粉丝社区
将他们转化为付费客户，最后向他们销售您的产品和服务。
您还将获得练习活动、现场演示和有用的资源
聚集强大的相关追随者，增加企业利润。
您将学到
你会知道该去哪里。
你将不再迷失。
您将清楚地知道该去哪里以及如何到达那里。
作为一名创业者，你会更加自信。
你将获得知识，看到不同的风景。
-39%
您将学到
打下必要的基础，以便将数据分析应用于他们在职业生涯中每天面临的实际挑战。
根据具体需求确定理想的分析工具
了解收集、分析和可视化数据的有效和可靠方法
利用数据为其机构、组织或客户做出决策。
Survey analysis to Gain Marketing Insights
How do consumers see your brand relative to your competitors? …
您将学到
From one-off customer satisfaction surveys to brand tracking surveys that are administering on a continuous basis, they provide the information that marketers need to understand how their products, services and brands are seen by consumers.
In Analytic Methods for Survey Data, statistical learners will become familiar with established methods for converting survey responses to insights that can support marketing decisions.
Techniques discussed include factor analytics, cluster analysis, discriminant analysis and multi-dimensional scaling.
